SCA Articles

The Playbill: SCA in the Motor City

The Playbill: SCA in the Motor City

FULL ARTICLE By Keith A. Sculle – My introduction to the Society for Commercial Archeology was at the second conference held at Columbia University in 1978.
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SCA@40: The Meeting That Sparked the Birth of the SCA

SCA@40: The Meeting That Sparked the Birth of the SCA

FULL ARTICLE By Chester Liebs – On November 20, 1976, I chaired a meeting at the University of Vermont’s Robert Hull Fleming Museum to explore the future of the commercial heritage generated by the automobile in the 20th century.
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SCA in the 1990s

SCA in the 1990s

FULL ARTICLE By Brian Butko – Century III Mall opened south of Pittsburgh in 1979. That was “my” mall and throughout the 1980s. Its thousands of parking spots would fill to capacity, leaving anxious shoppers to park on streets, on grass,
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Behind the Story: The World’s Largest Revolving Sign

Behind the Story: The World’s Largest Revolving Sign

FULL ARTICLE Douglas Towne answers a few questions regarding his article in the Fall 2017 issue of the SCA Journal, “Ain’t No Valley Higher: The Spin on the World’s Largest Revolving Sign.”
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Five Faves: Paintings by Jeffrey L. Neumann

Five Faves: Paintings by Jeffrey L. Neumann

By Jeffrey L. Neumann 1: The Red Ball Café, Albuquerque, NM Watercolor on Arches paper, 22 x 30, 2017 The Red Ball Café opened in 1922 on the original alignment of Route 66. The cafe "gained a local following for
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Five Faves: Oklahoma City

Five Faves: Oklahoma City

By Lynne Rostochi From its very first Land Run days in 1889, Oklahoma City has been a mecca for daring men and women intent on transforming the flat, grassy prairie into a thoroughly modern metropolis in the Heartland. This risk-taking
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Five Faves: St. George, Utah

Five Faves: St. George, Utah

By Douglas Towne Utah has more connections to the South than just their oddly named NBA franchise, the Jazz, who moved to Salt Lake City in 1979 after five years of operation in New Orleans. The Beehive State also has
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<strike>Five</strike> Six Faves: Upper East Side, New York City, NY

Five Six Faves: Upper East Side, New York City, NY

By Michael Hirsch About 25 years ago, I became a resident of the Upper East Side of Manhattan. I had moved to New York City while attending Pratt Institute, and after stops in Brooklyn, Greenwich Village, and the Upper West
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