SCA Articles

Five Faves: Kentucky

Five Faves: Kentucky

By Mary Ann Buckner The first road in Kentucky was known as the “Wilderness Road,” aptly named since the area was largely unsettled country back in 1769. Inhabited by only about 70,000 settlers at the time, these woodsmen with rifles
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‘Happy Bear’ Signs

‘Happy Bear’ Signs

By Debra Jane Seltzer – The Bear Manufacturing Company was established in Rock Island, Illinois, in 1917 under the slogan “Let Bear Lug Your Luggage.” If the sign looks familiar to you, you’re probably a Deadhead.
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SCA@40: <em>Editors Word:</em> Digging into Commercial Archeology’s Past

SCA@40: Editors Word: Digging into Commercial Archeology’s Past

FULL ARTICLE MOST OF US have unique stories about how we came to join the SCA. Mine involved an eagle, a birdie, and may have been the only membership linked to golf. At least the course, Valle Vista, was situated
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SCA@40: Dawn of a New Age

SCA@40: Dawn of a New Age

FULL ARTICLE By Keith A. Sculle – COMMERCIAL ARCHEOLOGY started from the efforts of a few people promoting the preservation of structures that were long ignored and discredited in mid-century America.
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SCA@40: Origins

SCA@40: Origins

FULL ARTICLE By Arthur Krim Forty years ago, in November 1977, the first annual meeting of the Society for Commercial Archeology (SCA) took place at the Museum of Transportation in Boston, now the site of the Children’s Museum on the
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The Playbill: SCA in the Motor City

The Playbill: SCA in the Motor City

FULL ARTICLE By Keith A. Sculle – My introduction to the Society for Commercial Archeology was at the second conference held at Columbia University in 1978.
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SCA@40: The Meeting That Sparked the Birth of the SCA

SCA@40: The Meeting That Sparked the Birth of the SCA

FULL ARTICLE By Chester Liebs – On November 20, 1976, I chaired a meeting at the University of Vermont’s Robert Hull Fleming Museum to explore the future of the commercial heritage generated by the automobile in the 20th century.
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SCA in the 1990s

SCA in the 1990s

FULL ARTICLE By Brian Butko – Century III Mall opened south of Pittsburgh in 1979. That was “my” mall and throughout the 1980s. Its thousands of parking spots would fill to capacity, leaving anxious shoppers to park on streets, on grass,
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Behind the Story: The World’s Largest Revolving Sign

Behind the Story: The World’s Largest Revolving Sign

FULL ARTICLE Douglas Towne answers a few questions regarding his article in the Fall 2017 issue of the SCA Journal, “Ain’t No Valley Higher: The Spin on the World’s Largest Revolving Sign.”
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