SOCIETY for

COMMERCIAL

ARCHEOLOGY

Advocates for
America’s
Roadside Heritage

FROM THE SCA JOURNAL ONLINE

‘HAPPY BEAR’ SIGNS

By Debra Jane Seltzer

READ MORE

SOCIETY for

COMMERCIAL

ARCHEOLOGY

FROM THE SCA JOURNAL ONLINE

‘HAPPY BEAR’ SIGNS

By Debra Jane Seltzer

READ MORE

Advocates for
America’s
Roadside Heritage

Established in 1977, the Society for Commercial Archeology (SCA) is the oldest national organization devoted to the buildings, artifacts, structures, signs and symbols of the 20th-century commercial landscape.

From diners, highways and gas stations to tourist courts, neon signs and more, the SCA celebrates the living history of America’s roadside.

Photo ©2018 Molly Block

Through publications, conferences, and tours, our mission is to focus public attention on the frail but culturally valuable pre-Interstate structures and experiences that once lined our commercial corridors. Our members partner with allies to bring attention to threatened structures and help developers and community supports find ways to incorporate history in to their plans for the future.

We invite you to read more about what we do, events we host, and member benefits. Feel free to contact us with any questions.

Photo ©2018 Molly Block

Established in 1977, the Society for Commercial Archeology (SCA) is the oldest national organization devoted to the buildings, artifacts, structures, signs and symbols of the 20th-century commercial landscape.

From diners, highways and gas stations to tourist courts, neon signs and more, the SCA celebrates the living history of America’s roadside.

Through publications, conferences, and tours, our mission is to focus public attention on the frail but culturally valuable pre-Interstate structures and experiences that once lined our commercial corridors. Our members partner with allies to bring attention to threatened structures and help developers and community supports find ways to incorporate history in to their plans for the future.

We invite you to read more about what we do, events we host, and member benefits. Feel free to contact us with any questions.

SCA Logo

Upcoming Events

JOIN US JULY 13 – 15 FOR SCA @ BLOBFEST 2018!

Mod Betty of Retro Roadmap and SCA invite you to visit Phoenixville, PA for Blobfest 2018. Hosted at the historic Colonial Theatre, Blobfest is a three-day celebration commemorating the original 1958 classic, THE BLOB.

Blobfest includes screenings of The Blob and other horror classics, re-enactment of the “running out of the theatre screeming” sequence, and a street fair.

Details

SCA Logo

News & Advocacy

Five Faves: Kentucky

By Mary Ann Buckner The first road in Kentucky was known as the “Wilderness Road,” aptly named since the area was largely unsettled country back in 1769. Inhabited by only about 70,000 settlers at the time, these woodsmen with rifles and axes made their way through the Cumberland Mountains to what is now known as the Commonwealth of Kentucky. For ...
Read More

SCA Q&A with Corri Jimenez of Mid-Century Modern Reno

What is happening in Reno, Nevada? Reno’s wonderful collection of mid-century motels exists primarily because Reno was an automobile travel stop in the post war era. Reno is a transportation island, located more than 300 miles from Las Vegas, Salt Lake City, San Francisco, and Oakland, and is positioned at the intersection of two major roadways, U.S. Highway 40 and ...
Read More

How to Save a Roadside Place

Interested in saving an endangered roadside place? Unsure where to start? This guide will start you on your own journey toward saving a meaningful roadside icon in your community. Build Allies Building a coalition of support is the key to any successful preservation project. Begin by contacting local and state preservation organizations in your area. Make sure to share details ...
Read More

Roadside Roundup – Apr 2018

The April 2018 issue of Roadside Roundup is now posted. It includes:
  • Your invitation to join SCA @ Blobfest 2018
  • SCA consults on Chester Bridge project
  • How to save a roadside place
  • Roadside news
  • And more
Roadside Roundup is a quarterly e-newsletter published by the SCA. It features news, links, articles and more. If you have an interesting ...
Read More

Road Trip!

From the Black Hills of South Dakota to the Jersey Shore, with stops at just about every diner in between, we love our road trips! Join us, and join us on our next adventure.

Journal & More

Among the many benefits of SCA membership are our two outstanding printed publications, the SCA Journal and SCA Road Notes. Excerpts here, with full access for members.

Get Published!

The SCA offers quality publication opportunities for preservation professionals, academics, authors, independent scholars and enthusiasts. We can’t wait to publish you!

SCA Logo

SCA Journal: Behind the Story

Behind the Story of the World’s Largest Revolving Sign

Douglas Towne, SCA member since 1994, SCA Editor since 2004, and Roadside Fan since the 1970s, answers a few questions regarding his article in the Fall 2017 issue of the SCA Journal, “Ain’t No Valley Higher: The Spin on the ...
Read More