Wacky Wisconsin – SCA’s 42nd Annual Conference

Wacky Wisconsin – SCA’s 42nd Annual Conference

JUNE 5-8, 2019
Chula Vista Resort

For SCA’s 2019 Conference we head to southern Wisconsin to a location along the Wisconsin River in a region of glacier-carved sandstone formations. The Dells were formed by catastrophic flooding at the end of the last ice age. The railroad arrived in 1897, which started the area’s significant tourist-oriented development. Our conference hotel is the Chula Vista Resort. Formerly called the Cold Water Canyon Resort, it’s located at a spectacular site that is part of Native American lore.

Register Lodging & Travel

Conference Schedule

Wednesday June 5, 6:00 – 9:00 p.m.


With a scenic backdrop of sandstone cliffs and rock formations, the SCA will welcome you to Wisconsin with a kickoff evening cruise for the reception. Our tour boat will pick us up at the Chula Vista Resort* for a three-hour excursion, including dinner, adult beverages and a short stop at Witches Gulch a stunning narrow canyon only accessible by boat.

*Please note the boat landing is accessible only by a long staircase.

Thursday June 6, 9:00 – 10:30 p.m.

Wacky Wisconsin Dells with Baraboo & Spring Green

We start our day with a walking tour of the Dell’s kitschy downtown. Next, a stop at Dr. Evermore’s Forevertron, described by the team at Roadside America as “Steampunk long before the word was even invented.” We will head south to Baraboo, the hometown of the Ringling Brothers, and have lunch on-our-own there before touring the Al Ringling Theater. We’re off to the utterly eccentric House on the Rock, an “attraction of exceptional interest and quality,” according to AAA. Then it’s on to Richland Center to view the only remaining commercial structure by Frank Lloyd Wright that still exists from this time period. Get ready for a cool night out at the Del-Bar Supper Club, a Prairie-style venue built in the ’40’s. After enjoying a cash bar and local food, we’ll pour ourselves back in the bus to the hotel.

Friday June 7, 8:30 – 5:00 p.m.


The heart of any SCA conference is the papers symposium, where members and new friends, share formal – fun and visual – research. Presentations selected by the SCA Board will be on the topics of tourism in Wisconsin as well as other roadside topics. We also welcome “Five Minute Stories,” an SCA tradition where members to sign up that day to share short talks on their favorite interests. The SCA membership meeting concludes the paper symposium.

Coffee and pastries will be available at the start of the day and afternoon snacks, later. We will break for lunch on your own at the resort. Check the SCA website closer to the dates of the conference for a complete list of scheduled papers.

Saturday June 8, 9:00 – 10:30 p.m.


On our way to Racine, we will stop at Portage, which has a historic retail district in a vibrant downtown. Lunch will be on your own in Racine, before a tour Frank Lloyd Wright’s famous SC Johnson Headquarters. We’ll then encounter the “Fonz” himself (in bronze) on our walk through downtown Milwaukee and dinner at famous Mader’s restaurant will close the conference. We will head back via Madison to our hotel.

Lodging and Travel

LODGING: The SCA has reserved a block of rooms at the Chula Vista Resort. Tower Junior Suites are available for Wednesday and Thursday at $89.00 per night, and Friday and Saturday at $129.00 (Yeah, it’s a resort!)

To secure your reservation at the special rate:
Call (877) 292-5320 by May 5, 2019.
Refer to booking #G77183.

The hotel is remote. We will eat breakfast on site, but if you have special preferences or food needs, you may need to buy ahead and prepare in your room, as our bus will leave promptly in the morning.

GPS Address: Chula Vista Resort 2501 River Road Wisconsin Dells, WI 53965

The Wisconsin Dells/Lake Delton area is considered a Premier Resort Area. Therefore, 6.75% sales tax is charged on most purchases and 12.25% tax on lodging accommodations.

TRAVEL: Nearest airports to Wisconsin Dells include Dane Co. Regional Airport in Madison, WI (55 miles) General Mitchell International in Milwaukee, WI (116 miles) and O’Hare International in Chicago, IL (188 miles). You will need to arrange travel between the airport and the Chula Vista Resort. The location is a bit remote, so a rental car is a good option. However, there is also regular Amtrak and Greyhound Bus service between these regional cities and Wisconsin Dells.

Traveling by Amtrak: The Chula Vista Resort offers shuttle services to and from the Wisconsin Dells Amtrak station. Please Note: reservations must be made at least a week in advance. Call (855-388-4782) for reservations. You will need to provide your name, the day and time of pickup, and if return is needed.

Traveling by Greyhound: You’d need a cab or Uber from the Greyhound Bus Station at 30 Commerce Street in Wisconsin Dells to the hotel. It’s about 7 miles away.

CLIMATE: Up to the minute weather (800) 223-3557. Please wear comfortable shoes, appropriate rain gear, sunscreen, and consider carrying a hat and water bottle on tour days.

SPECIAL NEEDS/ACCESSIBILITY: If you have dietary, mobility or other special needs, please let us know as soon as possible. We will make every effort to accommodate. But please note, some event locations are not fully accessible.

PROGRAM CHANGES: SCA reserves the right to alter the program as necessary in the event of unforeseen circumstances. Tour and bus seating is limited and offered on a first come-first served basis.

ACTIVITY LEVEL: This tour requires a medium fitness level and the ability to climb stairs at several of the sites. The house on the Rock has A LOT of walking in dimly lit spaces. There are many stairs and ramps on the trip. Some areas are handicap accessible but not all.

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