SCA Board of Directors

Members of the SCA Board of Directors are an eclectic group of individuals with a passion for the 20th-century American roadscape. SCA board members come from all walks of life, with backgrounds in architecture, education, marketing, preservation, technology, and more. As an entirely volunteer run organization, board members volunteer their time and talents to help advance the SCA’s mission. Board members plan the SCA’s tours and conferences, contribute to and publish the SCA’s digital and print publications, support and advocate for the preservation of threatened resources, and more.

Interested in volunteering your time to support the SCA? Email President Michael Hirsch at president@sca-roadside.org to indicate your interest.

Michael Hirsch
President
Michael is an experienced urban planner and design architect with significant experience in the resort and tourism market. His work has included architecture and planning projects, including Red Sky Ranch Member + Guest Clubhouses (Eagle County, CO); Ritz-Carlton Residences, Vail; and a new base ski village for Breckenridge Mountain Resort, in Colorado. Serving as a preservation planning consultant to the New York City Department of City Planning, he completed work on design guidelines and signage recommendations for the Coney Island Redevelopment Master Plan, Brooklyn, NY. Prior international planning experience includes the Master Plan for the Lulu Island Resort, Abu Dhabi, U.A. E. Prior architectural experience includes the Doubletree Hotel, Tarrytown, NY (2005); and the Parker Meridien Hotel / Spa / Conference Center, Palm Springs, CA (2004). He is currently consulting on architecture, planning, and historic preservation projects in New York City. Michael received his B.Arch degree from Pratt Institute (1986), and a M.S. in City and Regional Planning, with a preservation planning certification, also from Pratt Institute (2006). Michael has served on the advisory board of The Doo Wop Preservation League, in Wildwood, NJ since 2003. The organization’s educational mission is to foster awareness of the popular culture and imagery of the 1950's and 1960's, and to promote the preservation of the largest collection of Doo Wop (mid-century modern) resort architecture found in the United States. In this role he wrote the “How to Doo Wop” handbook of design guidelines for the Wildwood Hotel/Motel District. He was also involved in the research of the Chateau Bleu Motel for its nomination to the New Jersey State Register of Historic Places, now on the National Register. Mr. Hirsch has received A.I.A. and A.P.A. awards for his urban planning/community design work.
Barbara Gossett
Secretary
Barbara Gossett resides in Southern California and is actively involved in local history organizations. She volunteers as a docent and task force member at the Olinda Oil Museum, the site of an old oil company town, and is an assistant archivist at the Garden Grove Historical Society. She completed her Masters in public history at California State University, Fullerton, in 2006, with an emphasis on architectural history. She retired in 2009 after eighteen years with the California Department of Transportation, where she worked as a planner. Barbara’s interest in roads and roadside curiosities began during her childhood in Oklahoma, nurtured with frequent road trips along Route 66 to visit family in Albuquerque. Living in Southern California has made her an enthusiast of Googie signs, architecture, and interiors. She has compiled a collection of photographs, postcards, and other ephemera from travels around the western states. In addition to SCA, she is a member of the Garden Grove and Orange County Historical Societies and the National Council on Public History.
Jeremy Ebersole
Vice-President
Leaping Muffler Men in a single bound, Jeremy is a passionate lover of all things quirky, off-beat, and eccentric. Growing up on a solid 1980s diet of Midwestern drive-in movie theatres, a requisite college cross-country Route 66 road trip, and a stint amongst the exquisite movie palaces of Los Angeles, his appetite for mimetic architecture, flashy signs, Art Deco chevrons, and Googie boomerangs is limitless. Jeremy is currently studying for his Master's degree in Historic Preservation amidst the neon, trees, and neon trees of Portland at the University of Oregon. He most recently worked as a concierge at a Vermont resort and has also spent time in Massachusetts with the Essex National Heritage Commission and in Philadelphia as the regional National Heritage Areas Communications Coordinator with the National Park Service. He's also served as an Admissions Counselor at his alma mater, Elizabethtown College, built a labyrinth along the border of the ancient Roman Empire in Germany, dug through ancient dirt pursuing below-ground archaeology in Israel, and of course worked at multiple old neighborhood cinemas. Jeremy holds fast to his conviction that the best architecture is the kind that makes you smile.
Carol Ingald
Treasurer
Historic Preservation Specialist. Philadelphia, PA
Mike Carsten
Mike Carsten is an environmental graphic designer in New York City whose passion for architecture, history, and signage has led to the execution of projects built on planning, skill, and expertise. Mike graduated from Pratt Institute in Brooklyn with a BFA in Communications and Graphic Design. Today he is a senior designer spearheading design, implementation and project management of architectural graphics and signage programs for a variety of clients. In addition to his professional accomplishments, and job of designing signs and future commercial archeology, he has committed himself to documenting and preserving the signs, structures, and curiosities of his native New York, and other cities through fascinating images. Mike travels and seeks out his urban interests such as neon signs, diners, old skybridges, historic or quirky buildings, small or interesting architectural details, any and all commercial archeology with a story, or the obscure and weird things around us. This started with a fascination with documenting the old things left in New York City, as the city is changing, and these older remnants are removed and replaced with new. He realized it’s extremely important to preserve these sights anywhere the best we can, even if by a photograph or memory. Nostalgia is his middle name.
Kimberly Ellis
From East to West and back East again, Kimberly has been braking for roadside kitsch since she received her driver’s license. Kimberly is inspired by programmatic architecture, outsider art, dive bars and the magical, place-unmaking powers of all things Tiki. She believes her favorite structures contribute to a distinctly American landscape: the roadside. Kimberly grew up among the brick rowhomes of Philadelphia. She has an undergraduate degree in Urban Studies from Temple University and a Master’s Degree in Historic Preservation from the University of Georgia. Her thesis, titled “Here Briefly Rests a Restless Tribe: Preserving Frank Redford’s Wigwam Villages” examines the eccentric but strategic ways early business owners vied for roadside visibility. After graduate school, she was the Director of Architectural Services for the Woodwork Institute in San Diego. In this role, she spent over two years driving the highways and exploring the back roads of Southern California, Nevada, and Arizona. Kimberly is currently the Facilities Strategy Manager for the Orleans Parish School Board in New Orleans, Louisiana. In her spare time she enjoys roller skating, exploring the South and creating detailed maps to share her experiences with others. Kimberly encourages everyone to brake (responsibly) and support the businesses that make up the endangered American roadscape.
Cindy Flora
Board of Directors
Cindy Flora has enjoyed writing, art, travel, and photography her entire life and tried to combine those interests whenever possible. She has worked 32 years for Pinellas County Schools (PCS). She was a high school language arts teacher, yearbook advisor, and multicultural committee sponsor before serving in various coordinator and specialist positions at the district level for the past 16 years. She currently coordinates the Principal’s Multicultural Advisory Committee (PMAC) program and Character Education initiatives under the social studies department. She is the editor of the Pinellas County Schools’ Dimensions of Diversity newsletter which she created in 2002. She is also the webmaster for the PCS PMAC http://www.pcsb.org/Domain/5058 and Character Education http://www.pcsb.org/Page/362 web site pages. She was the past editor for the St. Petersburg Historical Museum newsletter and the Society for Prevention of Cruelty of Animals Largo, Florida, newsletter. She is a regular contributor to the Storycircle Network and SCA Road Notes. Her interests also include commercial archaeology (she has spent a lifetime exploring this topic informally and collecting its ephemeral), gardening, horseback riding, running, art (painting, folk art, crafts, etc.), mid-century modern architecture and furnishings, vintage clothes, exotica music and Tiki culture, etc…really the list and future possibilities are infinite. She has a bachelor’s degree in mass communications, a master’s degree in Composition and Rhetoric, and a master’s degree in Educational Leadership, all from the University of South Florida. She has been married 27 years to Tom Flora, has one daughter, Kaycee Flora, in college, and two step-sons, Jason and Shawn.
Brian Gallaugher

Brian hails from the Great White North, land of Eskimo (now Inuit) Pies, the Quints, and donut culture. He always takes the Blue Highways, given a chance. And he will take any legit roadside motor court over the "they-all-look-the-same" chains any day. Brian is recently retired from a 25-year career as a city planner in Toronto, 3 years of which was spent in the City's Heritage Preservation Department. There he helped save classic motel signs and fast-disappearing mid-century streetscapes. An avid participant in SCA conventions and events, Brian harbours aspirations to organize the first international SCA conference in Niagara Falls, New York and Ontario. He also has delusions about writing an SCA-themed book on "apron art" (see p.5 in the latest Road Notes). Brian believes celebrating, documenting, and preserving the roadside architecture and culture of the 20th century is an important and worthwhile endeavour and that the SCA is the obvious organization to do it. But it needs more exposure and more members. Brian wants to devote some of his new-found time and energy to promotion of the SCA. Objective: more resources to advance the Society's mission.

Ronald Ladouceur
Board of Directors
Ron is the principal and founder of POSTMKTG, a strategic branding and digital marketing firm in Schenectady, New York. Prior to POSTMKTG, Ron was the executive vice president and executive creative director for a large Albany, NY-based advertising agency, where, among other duties, he helped design more than 1,000 shopping center and strip mall music and movie stores across the country. He attended college at SUNY Oneonta as a sometimes art, sometimes geography and sometimes anthropology major. He earned a BA in General Studies in 1981; spent a life-changing year in Japan as an exchange student; and went back to school in his 40s to earn an MA in Liberal Studies from Empire State College. In addition to his duties as a business owner, Ron teaches a popular class in branding and marketing at the University at Albany, volunteers his web and promotional skills to support several causes (and lost causes) and maintains a journal devoted to the intersection of history, science and visual rhetoric at textbookhistory.com. He has been married for 30 32 wonderful years and has three grown children.
Irene Lule
Board of Directors
Born and raised in Texas, Irene is currently in her final semester at The University of Texas at Austin's School of Information. She currently works as a Graduate Research Assistant for the Alexander Architectural Archives on the UT-Austin campus. In this role, she had the opportunity to process the SCA collection, where she became very acquainted with the history of the organization. Irene also attended the recent SCA conference in Cincinnati, Ohio. Along with Stephanie T., she co-presented on the SCA collection during the paper sessions. After learning more about SCA, Irene is eager to be a part of SCA's future.
Tim O’Brien
Board of Directors

Tim has been interested in non-mainstream pop and roadside culture for several decades. During his professional career, Tim was senior editor for Amusement Business magazine, a business to business trade publication, covering the amusement park, fair, carnival, circus and sideshow industries, for 18 years. After that he served as VP of Communications for Ripley’s Believe it or Not! for 12 years. He was the corporation’s media voice, and cartoon editor. He also booked sideshow talent into the Ripley venues worldwide, and for the last five years, produced and cohosted the Ripley’s Believe if or Not! radio show, The Oddcast.

Raina Regan
Board of Directors
Raina Regan is the Senior Manager of the Easement Program at the National Trust for Historic Preservation in Washington, DC. Prior to working at the Trust, Raina worked as a Community Preservation Specialist with Indiana Landmarks' Central Regional Office and as staff architectural historian for the Indiana Army National Guard. Raina has a Bachelor of Arts in Art History and Visual Culture from Michigan State University and a Master of Science in Historic Preservation from Ball State University. Raina is a Midwesterner at heart, with roots in Indiana, Pennsylvania, Ohio, and Michigan and loves the culture and architecture of the Midwest.
Janice Rohn
Board of Directors
Janice Rohn has been an SCA member for approximately 6 years, and has participated in 3 conferences. Janice designs for a living, and absolutely loves the roadside architecture, neon signs, architectural follies, and other interesting historical icons of our heritage as an SCA member. Janice has worked in high-tech since the inception of personal computers, starting as a researcher at Stanford when the personal computer industry was born, then joining Apple as a designer, where she worked on the design and usability of the operating system, hardware, and other products, including QuickTime, and was a co-author of the Macintosh Human Interface Guidelines. Since Apple, Janice has founded and led User Experience departments at multiple companies, including Sun Microsystems, Siebel, AT&T, Experian, and others, where she has been responsible for the design and usability of websites, web applications, mobile, and interactive TV. She was a founding Board Member and past President of the Usability Professionals' Association, and regularly publishes and presents at conferences.
Emily Schricker
Board of Directors
Emily Taggart Schricker has been enjoying neon signs and abandoned gas stations since she drove solo across the country on her move to Los Angeles, California. Add seven years of living on the west coast, surrounded by amazing twentieth-century goodness, and she was well prepared to join the SCA in 2014. Following her time in the television industry and roaming the streets of Hollywood, she moved to Fredericksburg, VA to make her Historic Preservation education official. There Emily studied at the University of Mary Washington and received her Bachelor of Liberal Studies in Historic Preservation. Her focus was on historic materials and building documentation as well as grant writing; she received a variety of awards upon her graduation from the program in 2015. Between her studies and work at a local CRM company, Emily explored and documented Fredericksburg's untapped roadside history of U.S. Route 1. While volunteering at the Historic Fredericksburg Foundation, Inc. (HFFI) Emily coordinated an annual event focusing on Fredericksburg’s twentieth-century history, the Vintage Route 1 Event, it included tours and exhibits focusing on the local road's history and more modern architectural treasures. In 2016 Emily joined the HFFI staff and soon became Executive Director. Now living in Philadelphia, PA Emily is closer to her family and hometown of Lancaster, PA where giant shoes, the occasional 15-foot Amish statue, and rarely appreciated early-twentieth century architecture lurks.
Bill Swislow
Bill Swislow counts roadside art among his longest-standing passions, starting in the late 1970s when he began following blue highways in preference to the interstate (though he has learned to value interstate travel as well). He appreciates all manner of roadside architecture, with a particular love of the vernacular kind and a particular interest in hand-painted signs. Early adoption of the Internet made his interestingideas.com site one of the first Web destinations for lovers of roadside and outsider art, though his efforts now seem modest compared with those of the many other advocates who eventually took up residence online. Bill, a founder and longtime executive at Cars.com, is a digital media consultant, writer and art collector, and a lecturer at Northwestern University’s Medill School of Journalism. Besides operating interestingideas.com, he sits on the boards of Intuit: The Center for Intuitive and Outsider Art and the Daily Cardinal Alumni Association. He has helped develop Web sites for several organizations and has written about art for a variety of publications, including the Chicago Tribune, Raw Vision, Folk Art Messenger and Intuit’s Outsider Magazine. His account of The Gyros Project, a celebration of hand-painted signs, appeared in the SCA Journal. He also has curated exhibits focused on art made from bottle caps and on popular crafts, among others. He is currently working on a project to document the thousands of mostly anonymous stone carvings that line Chicago’s lakefront. Before joining Cars.com, Bill worked at the Chicago Tribune and at other media organizations.